Watch Virginia Lynn Peterson
In Legacy Makers

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ABOUT THE SHOW

TV Series

Imagine a show that’s more than just an interview or documentary—it’s a blueprint for success, showcasing the strategies, tools, and stories from some of the most influential people in the world. 

Inspired by - although not associated with - other collaboration projects that dives deep into the minds of industry leaders, entrepreneurs, pro athletes, and business titans, extracting their secrets for success and sharing them in a way that captivates and inspires a global audience with their brand message, story and expertise.

Virginia Lynn Peterson will be sharing her expertise, showcasing their story of rising to success, how they turned their idea into a brand, and a behind-the-scenes look at their business/product. 

IN THIS EPISODE YOU'LL LEARN:

  • It’s never too late to start—your best chapter might still be ahead of you. 
  • Fear will always be there, but it’s up to you whether it stops you or fuels you.
  • Women are not here to play small—we are meant to take up space, break barriers, and own our power. 
  • The best businesses don’t start in boardrooms; they start with real people solving real problems.  
  • ​Success isn’t a dollar amount—it’s waking up every day knowing you’re building something that matters.  
  • No one is going to hand you permission—if the door isn’t open, kick it down or build your own.
  • The right people will change your life—put yourself in rooms that challenge you, expand you, and push you to dream bigger.
  • Adventure isn’t just about thrill-seeking—it’s an education in resilience, risk-taking, and trusting yourself.
  • ​Women’s stories deserve to be told in full—messy, powerful, unfiltered, and unapologetically real. 
  • SWOOP is more than a brand—it’s a movement. It’s a rebellion against discomfort, a refusal to settle, and a reminder that you are built for more.

ABOUT

Virginia Lynn Peterson

Virginia Peterson is the founder of SWOOP, a brand that redefines comfort and confidence for women on the move. A former emergency department nurse, she spent 15 years searching for a bra that could keep up with 12-hour shifts—until she finally designed one herself. What started as a simple solution for herself and fellow nurses quickly turned into a thriving business.  

But her story isn’t just about building a brand—it’s about breaking boundaries at any age. At 50 years old, she took a leap into entrepreneurship with no formal business background, proving that it’s never too late to start something new. A lifelong adventurer, she’s lived on the road, climbed mountains, and skied the world—all while chasing the next big challenge.  

Today, SWOOP is more than just a clothing company—it’s a movement. From game-changing bras to universally flattering tunics, SWOOP empowers women from the inside out. Virginia’s mission is to inspire women to take up space, chase their dreams, and never let fear dictate their path.  

Because life isn’t about playing it safe—it’s about diving in, taking risks, and living boldly.

ABOUT the host

rudy mawer

After 10+ years growing brands online, Rudy Mawer now works with Fortune 500ᵀᴹ brands and major A-list celebrities to advise, consult, and build out their social media strategy, and online digital social ad strategy by helping with branding and positioning to scale online.

His clientele and business partners include major billion-dollar brands and many exclusive partners such as Olympians, NFL Super Bowlᵀᴹ Champions, Hollywood stars, and more. With his expertise and experience helping grow over 40,000 companies, he’s often interviewed in magazines such as Forbesᵀᴹ, Incᵀᴹ, and Entrepreneurᵀᴹ.

Rudy’s grown revenue to $1 million per day, and to date spent over $300,000 per day profitably on Facebookᵀᴹ ads!

GALLERY

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Terms & Conditions / Disclaimer 
IMPORTANT: Earnings and Legal Disclaimers

Inside Success TV part of Mawer Capital.

This site is not part of, or endorsed by, Facebookᵀᴹ, Googleᵀᴹ, Snapchatᵀᴹ, Twitterᵀᴹ or any social media platform in any way.

All product names, logos, and brands are property of their respective owners. All company, product and service names used in this website are for identification purposes only. Use of these names, logos, and brands does not imply endorsement.

FACEBOOKᵀᴹ is a trademark of FACEBOOKᵀᴹ, Inc. YOUTUBEᵀᴹ and GOOGLEᵀᴹ are trademarks of GOOGLEᵀᴹ, LLC. SNAPCHATᵀᴹ is a trademark of SNAPᵀᴹ, Inc. TWITTERᵀᴹ is a trademark of TWITTERᵀᴹ, Inc.

All results stated above are not typical, I’m not implying you’ll duplicate them (or do anything for that matter). Any of my strategies and case studies are only estimates of what is possible. There is no assurance you’ll do as well or even close to as well as I have done or other clients. Results are based on many factors including luck, hard work, effort and years of hard work. We have no way of knowing how well you will do, as we do not know you, your background, your business model, or your work ethic etc. Therefore, we do not guarantee or imply that you will get better results or earn more money, that you will do as well, especially if the techniques are never implemented. If you rely upon our figures; you must accept the risk of not doing as well as we are a large established business developer over many years of research and work.

All products and services are for educational and informational purposes only. Use caution and seek the advice of qualified professionals. Check with your attorney, accountant or professional advisor, before acting on this or any information and ensure you are within all advertising and legal regulations. If advice concerning legal or related matters is needed, the services of a fully qualified professional should be sought out before any action is taken. All IVW information, products, and services are not intended for use as a source of legal or accounting advice. You should be aware of any laws which govern business transactions or other business practices in your country and state as they can differ greatly.

The Information on this website and provided from or through this website is general in nature and is not specific to you the user or anyone else. You should not make any decision, financial, investment, trading or otherwise, based on any of the information presented in this video without undertaking independent due diligence and consultation with a professional broker or financial advisory. You understand that you are using any and all Information available on or through this video at your own risk.

Users of our products, services and web site are advised to do their own due diligence when it comes to making decisions and all information, products, and services that have been provided should be independently verified by your own qualified professionals. Our information, products, and services on Internet Ventures Worldwide should be carefully considered and evaluated, before reaching a decision on whether to rely on them. You agree that our company is not responsible for the success or failure of your decisions relating to any information presented by Mawer Capital or our company products or services.


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